A New Study from Green Builder Media Shows Consumers Are Looking for Sustainable Green Building Products When Buying or Upgrading Their Home
When it comes to homebuilding materials, consumers increasingly want products that are American-made, sustainable and beautiful. In fact, according to a recent Green Builder Media (http://www.greenbuildermedia.com) study, almost 85 percent of respondents had a positive association with the term “green” and wanted to be known for having a green life.
Green Builder Media’s founder and sustainability expert Ron Jones explains that green living and products that are made in America go hand in hand on “The Daily Buzz,” a nationally syndicated morning show featuring news, weather and entertainment.
In the segment, Jones emphasizes that consumers are already participating in the green home revolution, with indoor air quality, water management, and energy efficiency leading their list of concerns. Many of these educated consumers also understand the importance of investing in U.S.-made products and manufacturing facilities that support the American economy and limit harmful emissions into the atmosphere by reducing the miles products need to travel to get to consumers.
The future is clear,” Jones says. “We need to produce durable homes with better indoor air quality, that are low maintenance, and that offer a better quality of life.
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